NinetyTen partners with
early-stage founders to
build the growth engine
that turns early traction
into scalable revenue.


NinetyTen partners with early-stage founders to build the growth engine that turns early traction into scalable revenue.

Organic first. Full-stack. Built from first principles.

Organic first. Full-stack.
Build from first principles.

Build with us

BACKGROUND

MANIFESTO

Growth is disproportionally driven by a small set of high-leverage actions.

90% of your growth will come from identifying and executing the 10% of globally optimal actions in a decision space. We build infrastructure and run experiments to move the numbers that matter. Increasing top of funnel pipeline volume, improving sales cycle efficiency, maximising NRR, or attracting and retaining the best talent. Full-stack execution.

APPROACH

Full-stack growth infrastructure. Built from first principles.

We build, not advise. We makes your entire growth operation visible and systematic. Leading indicators you can act on. Data infrastructure that shows what's actually working. AI-native automations. Retention systems that flag churn before it happens. Expansion signals that surface upsell opportunities. The full lifecycle. Built and shipped at startup speed.

We execute, not advise. AI-based automations, experimentation frameworks, CRM workflows, automated sequences, product marketing collateral, and custom internal tooling to empower the whole organisation. Functioning systems executed at startup speed.

We build, not advise. We makes your entire growth operation visible and systematic.

First principles by default. No borrowed playbooks. Every engagement starts with a first-principles diagnosis. We map your data, ICP, internal bottlenecks, existing channels, and competitive landscape. We believe organic and high-leverage channels should come first. We learn what resonates, then we scale what works. Sequencing matters.

First principles by default. No borrowed playbooks. Every engagement starts with a first-principles diagnosis. We map your ICP, internal bottlenecks, existing channels, and competitive landscape. We believe organic and high-leverage channels should come first. We learn what resonates, then we scale what works. Sequencing matters.

First principles by default. No borrowed playbooks.

AI-native operators who've scaled. We've built growth systems for one of the fastest growing YC-backed startups and evaluated thousands of startups from the investor side. We can separate the signal from the noise.

AI-native operators who've scaled. We've built growth systems for one of the fastest growing YC-backed startups and evaluated thousands of startups from the investor side. We can separate the signal from the noise.

AI-native operators who've scaled. We've built growth systems for one of the fastest growing YC-backed startups and evaluated thousands of startups from the investor side.

SERVICES

Diagnostic Sprint

We map your system with data and identify the highest-leverage unlocks. You get a growth roadmap you can execute yourself or with us.

Build Sprint

Monthly. We take the top unlock and build the infrastructure. Functioning systems that stay with you, not slide decks.

Growth Partner

Ongoing. We run experiments, interpret the data, kill what doesn't compound, and build the next thing when your bottleneck shifts.

How we work.

Diagnostic Sprint

We map your system with data and identify the highest-leverage unlocks. You get a growth roadmap you can execute yourself or with us.

Build Sprint

Monthly. We take the top unlock and build the infrastructure. Functioning systems that stay with you, not slide decks.

Growth Partner

Ongoing. We run experiments, interpret the data, kill what doesn't compound, and build the next thing when your bottleneck shifts.

Diagnostic Sprint

We map your system with data and identify the highest-leverage unlocks.

Build Sprint

Monthly. We take the top unlock and build the infrastructure.

Growth Partner

Ongoing. We run experiments, interpret the data, kill what doesn't compound, and build the next thing when your bottleneck shifts.

EXPERTISE

Built by someone who's been on the journey.

Founded by the growth leader at Anima (YC W21), who also evaluated thousands of startups from the investor side at Hummingbird Ventures, a top 1% VC globally. The combination of operator experience and investor pattern recognition is rare. We've seen what works across thousands of early-stage startups and built it first-hand at one. Everything we build is designed to outlast the engagement. When you're ready to build your growth team, they inherit functioning systems, not a blank slate.

Founded by the growth leader at Anima (YC W21), who also evaluated thousands of startups from the investor side at Hummingbird Ventures, a top 1% VC globally. The combination of operator experience and investor pattern recognition is rare. We've seen what works across thousands of early-stage startups and built it first-hand at one. Everything we build is designed to outlast the engagement.

"Mihir joined when we were at <$1M ARR and built the growth infrastructure that took us to $20M in under two years. Demand generation, customer success foundations, product marketing, attribution, internal tooling and automations. He was consistently generating 100 qualified meetings a month on near-zero paid spend. He thinks about growth the way engineers think about systems: data-driven, and relentless about what actually moves the needle."

Shun Pang

CEO and Co-Founder, Anima Health (YC W21)

CEO and Co-Founder, Anima (YCW21)

Let's build
your growth engine.

Book a call

Let's build your growth engine.

Book a call